Participants embraced their responsibility as role models, in bringing life to new business behaviors, practicing new, more empowered leadership, and acting as change agents for the business. This has had a ripple effect across the organization, changing the culture of the business and ensuring people are aligned to Heineken’s vision.
“It has enabled Heineken’s Global Talents to succeed against our current and future business challenges in a very fast-moving environment – enabling and empowering them to become the role models for the performance-driven and values-based culture change required to achieve our strategic objectives”. Chris Van Steenbergen, Chief HR Officer, Heineken.