Transforming tourism & hospitality in Rwanda

Supporting a nation through language learning

Our impact

Due to the urgent need to improve English proficiency in Rwanda’s tourism and hospitality sector, we set an ambitious stretch target of three EF levels (one CEFR level) to reach B2 proficiency, instead of the standard one EF Level in 12 months. Most of the participants achieved and exceeded this target, investing on average more than 70 study hours per person, completing 123,546 English lessons, and showing continuity across the 12-month program. Teacher-led classes translated into increased confidence and significant speaking and writing skills gains. An impressive 11,000+ international group classes and private classes formed, and more than 21,000 writing tasks completed. Looking closely at the impact of the content offered in the training program, the business and industry classes helped learners to build critical and transferable employability skills to contribute to the level of service provision in the wider economy. The Destination Rwanda courses enhanced knowledge on the attractiveness and uniqueness of Rwanda, culminating into more than 40,000 study hours and 6,500+ course completions. This further reinforced Rwanda’s perception as a desirable travel destination.