Change-makers in focus

Driving social change via language proficiency

How we help:

Toyota Brazil collaborated with Hult EF Corporate Education to co-develop and deliver a corporate language training program that would equip its workforce with the essential skills needed to communicate and effectively drive change in the market. The program’s social impact was also enhanced by a rewards campaign, which extended language training to family members of Toyota’s top performers.

Creating a safer and sustainable future for global mobility

Toyota is a world-renowned automotive manufacturer, building cars and trucks in 28 countries for sale in more than 170 markets worldwide. To overcome new challenges, Toyota’s global vision is shifting toward urban mobility, as it aspires to lead the future mobility of society by improving lives in the safest and most environmentally responsible ways.

“The program had a big impact on our employees’ development. They are more committed to their training, as they understand the importance of language proficiency in the manufacturing industry and the positive impact this could have on their own families.”

Bruno Brito, Head of HR, Toyota Brazil

The Challenge

To remain competitive in the market, employees need to go beyond standard technical manufacturing skills to acquire critical soft skills such as creativity, flexibility, and effective communication. As Toyota navigated this transformational period, they wanted to ensure employees remained aligned with the organization’s values and culture – which necessitated effective communication.

With 7,000 employees in the region, it was important that the language training was delivered in English, in a structured and standardized manner, to ensure the same employee experience regardless of location.

The training solution also needed to ensure Toyota had wide reach and flexibility, to allow all learners to access their training anytime, anywhere.

In this case study, we explore how a customized language training program has improved employees’ language proficiency and overall development at Toyota Brazil.

Driving social inclusion and change through language proficiency

Our impact

Toyota reports that the program has positively impacted employees’ development as they have become more committed to their training through understanding the importance of language proficiency in the manufacturing industry, and the impact this has on their own families. The rewards campaign has enabled Toyota to drive social inclusion by offering training beyond the organization, to promote the development of young people. Overall, the corporate language training program has supported Toyota to successfully navigate the industry 4.0 in the context of a shifting global vision, through cultural challenges and rapid digital transformation.

Workforce committed to a better tomorrow

Engaged and committed workforce dedicated to self-development and social inclusion while driving meaningful organizational change.

Consistent learning experience

Delivering flexible training in a common language has ensured equitable access to self-development and future career opportunities for all employees.

Workforce committed to a better tomorrow

Engaged and committed workforce dedicated to self-development and social inclusion while driving meaningful organizational change.

Consistent learning experience

Delivering flexible training in a common language has ensured equitable access to self-development and future career opportunities for all employees.

See our work in action

We have helped more than 3,000 organizations, from large multinational companies, to governments, to public sector businesses, to charities. Our capacity to deliver customized programs at scale makes us the provider of choice for global businesses and governments.